A stock market trading company decided to have a little fun by creating theoretical stock prices for musicians based on how much they think their “brand” would be worth on the market.
To come up with each price, they created an algorithm that included: The musicians’ streaming data, how many awards they won, their Billboard Hot 100 entries, existing sponsorship deals, and social media following.
Here’s how the stars ranked, along with their “stock price”:
1. Drake, $226.62
2. Taylor Swift, $170.59
3. Justin Bieber, $169.01
4. Ariana Grande, $154.82
5. Eminem, $145.49
6. Beyoncé, $131.51
7. Ed Sheeran, $118.65
8. Kanye West, $113.03
9. The Weeknd, $111.52
10. Post Malone, $93.69
11. Travis Scott, $86.25
12. Billie Eilish, $77.99
13. Katy Perry, $75.93
14. Kendrick Lamar, $62.42
15. Cardi B, $58.90
16. Bruno Mars, $48.60
17. Adele, $41.84
18. Dua Lipa, $41.72
19. J Cole, $29.02
20. Harry Styles, $28.99
I don’t know about you, but I could maybe afford half a share of Harry Styles and that’s about it.
— Jenn
